Ann from Marketing Profs on ROI. Touching on how to address negativity and criticism in social , and how she defines ROI from the MPDMM event alone.

Chris Brogan on listening to the point of need, and using social to make customer service an integral part of marketing.
Video Rating: 5 / 5

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3 Responses to Ann Handley on Social Media ROI

  1. GuyPow says:


    Great to see you on the post. I was just doing some research on videos on ROI of Social Media. It’s a great topic. I am starting to notice some real science around it.

    Guy R. Powell

  2. santalovesocialmedia says:

    Always love to hear from you Chris.


  3. ivanwalsh says:

    Joshua Tree outside LA?